Werner Te Riet

Werner Te Riet

Country Manager at Adobe Systems Benelux B.V

Startupbootcamp Commerce Mentor

Werner te Riet is Country Manager with Adobe. As part of this role Werner leads Adobe’s activities in The Netherlands. Examples of areas of expertise are content creation, management of websites, analytics, multi-channel marketing campaign management and the orchestration of online advertising. Before Adobe, Werner has worked twelve years at IBM, where he held several Marketing, Sales and Management functions. Since 2005 internet has had his focus.

Top 3 Skills
1. Management
2. Sales
3. Technology

I like to use my experience and skills in a broader sense, outside of my function at Adobe. Next to that I get a lot of energy from helping start-ups to be successful faster with my network and these people usually get something back as well, like access to innovation and new thinking etc. Questions I can help answer are: How can I change the game in my industry/What business model to use? What is the best pricing strategy? How can I best reach my target customers? How do we organize ourselves when we’ve received the first investments? Which companies could be interested in my solution? Can you give me access to this c-level person at company x?