Management Consultant at Independent Consulting
Startupbootcamp FinTech Singapore Mentor
A senior executive specializes in Business and Market Strategy, Product Development and Market Expansion, Wei-Lin comes with 20 years of experience in Financial Services (Payments, Mortgages), Loyalty and Management Consulting at top global firms including MasterCard, TD Bank, Aimia, and Accenture. Some of her accomplishments include: – Establishing footprints in Thailand and Malaysia for Aimia Loyalty Services – Formulating a winning market entry strategies for a bank in China to enter SEA and Canada – Launching premium Visa Infinite and World Elite Master Card credit cards for Canadian Imperial Bank of Commerce – Assessing the feasibility and marketability of a “napkin” idea and developing it to a refined product concept for MasterCard Innovation Lab for the EU market Wei-Lin was born in Malaysia but spent a large part of her life in Canada. She holds an undergraduate degree in Computer Science and Mathematics/Statistics and an MBA degree with a major in Marketing.