Head of Digital Communications at DAC Group
Startupbootcamp Digital Health Berlin Mentor
As a digital marketing communications life sciences executive, Richard has worked in both corporate, agency and NGO verticals for over 15 years helping companies scale their digital capabilities. Richard’s well versed in strategic and integrated marketing communications planning; digital and social media strategy; issues and crisis management; brand management; and relationship building. As an adept communicator, creative thinker, agile leader, micro-influencer and keynote speaker he likes to figure out the intent of businesses and consumers interacting with a brand and developing targeted strategies to engage with them.
Richard has authored two publications:
“The Social Media & Social Media Marketing Handbook” (a Hearst publication) takes an in depth look at social media and social media marketing for those striving to be and learning how to be digital natives.
“Airline Connected Brand Index” (a Hearst publication) is a leading case study on how digitally connected airlines are in Europe, the Middle East and Africa.
Richard is a Canadian expat who lives in Berlin and is a proud father of a young son and daughter.