Reuben So

Reuben So

National Manager, Insights & Innovation at Wilson Parking

Startupbootcamp Energy Australia Mentor

Reuben So is a senior management professional and entrepreneur, specialising in digital strategy, product management and innovation within the Digital domain. He has a dynamic mixture of both enterprise and start-up experience, taking small greenfield initiatives to enterprise level. Innovating and engaging with a broad range of senior and executive level stakeholders to design and deliver on strategic road-maps. He leads with cross-disciplinary teams to successfully bring high-quality solutions to market, across Aviation, Mobile Wireless & Telecommunications, REITS, Advertising/Classifieds and Marketing sectors.

He has over 10 years of experience within the digital domain in a range of roles across large enterprises, bootstrap start-ups, and consulting to SMEs. In his present role as National Manager of Insights & Innovation, he oversees 2 domains; Business Intelligence & Data Insights; and the Innovations & New Ventures stream. Alongside this, he has spent the past 2 years as the Co-founder and CEO of Marco Polee, a Fintech startup aiming to disrupt and redefine the way people exchange cash currency.