Mia Ruotsala

Mia Ruotsala

Digital Strategist

Startupbootcamp Commerce Mentor

Having worked almost a decade in the world of digital marketing and e-commerce and having experience from being the agency, client as well as the vendor has provided Mia with a well-rounded view of the field. As the first e-commerce marketing director at Tommy Hilfiger she headed up all of the brand’s e-commerce marketing activities in Europe and worked on building the team and the profitable e-commerce business the company has in place today. Currently she works independantly advising clients with their digital and e-commerce strategies

Top 3 Skills
1. Digital marketing and strategy
2. E-commerce
3. Omni-channel retail

I’m passionate about building something new. Throughout my career I’ve always had roles that require an entrepreneurial spirit. I’m a mentor because I like to share my expertise and energy and see new ideas thrive. I bring in-depth knowledge of digital/online marketing, CRM as well as omni-channel retail. I want to inspire and be inspired.