Mark Cowan

Mark Cowan

Founding Director & MD at Happen UK


Co-founder of Happen, a 60 strong global innovation agency with offices in London, Amsterdam, New York and Toronto.

Mark has over 14 years experience in the marketing and innovation arena. Passionate about consumer insight and leveraging untapped opportunities for brands and companies.

Mark has considerable experience of creating innovation programmes which deliver impact on the bottom line.

Mark has worked with global corporate companies like Reckitt Benckiser on brands like Vanish, Nurofen and Dettol through to Tesco, Marks and Spencer, Technogym and Last

Mark is an innovation judge at the Quality Food awards and works closely every year with students from Oxford University and London College of Communication of Design on innovation and start up challenges.

Outside of Happen, Mark is passionate foodie, having launched in a previous life the UK’s largest Indian restaurant guide and a guided Spice walking tour of London’s historical and food spots from the Indian subcontinent.