Herman van der Zwan

Herman van der Zwan

Owner at KeyTrack Nederland

Startupbootcamp Amsterdam Mentor

“Herman has over 25 years of experience as Artist and Repertoire Manager for various major record companies such as Warner and Universal.
Finding new talent, creating, promoting and marketing their new recordings. Developing careers is more important than launching one hit wonders.
Talents he brought to the market in Holland Andre Rieu, Laura Fygi, De Dijk and many others.
After the music industry he joint Endemol in Holland as their MD. The biggest independent tv production company in Europe, producing more than 2000 hours of television for the various broadcasters per year.
He is passionate about talent, a real people’s manager, and loves being involved in new, innovative ideas.
He runs his own Music and Media Consultancy company and recently launched a new webshop and is about to launch a new online social platform”.