Executive Director, Social Media Week London / Chief Dreamer Officer, Taiken Lab
Startupbootcamp IoT London Mentor
I work at the intersection of marketing and innovation, creating experiences for an audience that can be that of a conference, the community of a product or service or my own team
inside the company.
A professional nomad by serendipitous chance, my experience in marketing and business development has been consolidated accross several countries (North/South America, Europe, Asia) and industries (engineering, media, events).
During the last 12+ years I’ve developed the following skills: behavior design, marketing; international business development and opening of new markets; working under pressure in high performance teams to reach ambitious objectives; understanding of business dynamics and promoting innovation; navigating successfully in a technological environment, learning fast…fast…faster!
In my “free” time I’m a freelance writer (e.g. published by Wired) & photographer for traditional and new media, run a successful blog about the world of conferences at www.ConferenceBasics.com magazines and practice barefoot running.
I hold an Industrial Engineering degree, an Executive MBA and several specialization courses including Behavior Design with BJ Fogg.
Specialties:- Behavior design (applied to marketing, logistics, etc)
– Project management: development of new projects in several disciplines and countries, from the business plan to operations
-Marketing & Communication: using traditional and innovative resources, from traditional to social media. Fluent in several languages
-Event design and management: from the design of an experience to its execution
-Company start-up and international development
– Business writing, blogging and photography