Z. Eren Kocyigit got his Bachelor’s Degree in Economics from Hacettpe University and Master’s Degree in Banking and Finance from Bilgi University (3.96 GPA – ranked 1st) and he also obtained his Marketing Ph.D. degree in Bahcesehir University. He wrote a thesis in Mobile Marketing area and conducting academic studies regarding Strategic Marketing Management, Services Marketing, Digital/Mobile Marketing, Sports Marketing and Consumer Behavior. He has been giving Mobile Marketing, E-business & Internet Marketing and High Technology Marketing Management lectures at Bahcesehir University. He worked as a marketing and business development specialist at Isbank. Currently he is working as the Managing Director of NBT Digital.