Dustin DiTommaso

Dustin DiTommaso

Senior Vice President of Experience Design at Mad*Pow

Startupbootcamp Digital Health Berlin Mentor

Dustin DiTommaso is Senior Vice President of Behavior Change Design at Mad*Pow. A designer and researcher, Dustin’s work involves the study and application of behavioral science, motivational psychology and human-computer interaction to the design of technology-assisted behavior change interventions, products and services. His client portfolio includes partnerships with a range of innovative start-ups, non-profits, government agencies and Fortune 500 companies across domains, including healthcare, financial services, education and social impact.

An advocate of autonomy-supportive design, Dustin’s person-centered philosophy takes an inclusive, “working-with” rather than “doing-to” approach to positively influence and transform people’s motivation, attitude and behavior in context, helping them to achieve wanted, lasting behavior change.

He is a sought after workshop facilitator and speaker on topics ranging from motivational psychology and behavior change to gameful design and organizational culture. His insights have been recognized by a number of organizations such as MedTech, MITX, Design Museum Boston, Mashable, Core77 and Science 2.0, while his work has won several design awards.

-Select Clients-
A fair amount of my clients and work cannot be publicized. I’m honored to be able to list the following:

Behavior Change:
Vulcan Productions, CDC, John Snow, Inc., Ignilife, Joslin Diabetes Center, Cleveland Clinic, Henry Ford Hospital, Janssen, Johnson & Johnson, Civil Society Institute, World Bank, CGAP, CFPB, Federal Reserve Bank, Bank of America, Aetna, Cigna, Galvanic Ltd, MyStrength, Reflexion Health, Healthrageous, Context Communications

Ed Tech:
Cengage, Pearson, Oxford University Press, Elsevier, John Wiley, McGraw-Hill, Sage Publications, Cambridge University Press, National Geographic

Interaction & Service Design:
GE, MIT, Harmonix, Time Inc., Iridium Telecom, H&R Block, Continuum, Fast Co., ESPN

Museum Installations:
ICA, MFA, ISGM Boston, WAM

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