Head of CRM at Softonic
Startupbootcamp IoT & Data Tech Mentor
Strategic thinker and creative problem solver with 17 years marketing experience, Adam started out as a dot-commer in New York City before life led him to his own consultancy in Oslo, online poker in Gibraltar, and the tech and startup scene in Barcelona where he now lives with his family. With his spare time Adam mentors local start-ups, and is a competent DIY mechanic… usually.
Customer centric, analytical and highly strategic, Adam’s career includes several successful digital marketing initiatives including contact strategy, personalisation, loyalty programmes, virtual currency, mobile strategy, official sites and community portals, viral marketing and alternate reality games.