In the Press – Localsensor and Viewsy Investments, Term Sheet Battle, Amsterdam Investor Demo Day!

In the Press – Localsensor and Viewsy Investments, Term Sheet Battle, Amsterdam Investor Demo Day!

05-Dec-2012 by Startupbootcamp

June Update

We are halfway through the month of June and have some great news coverage, especially with our Amsterdam teams Localsensor and Viewsy, just raising their first series of investments this month. With just over 3 weeks left to go for Investor Demo Day, there is no telling what advancement could be made already. Startupbootcamp Amsterdam has also seen the first installment of Term Sheet Battle last week, giving insight for startups on what goes beyond closed doors with investor/startup negotiations! Take a read at what the news had to say!

Angel News: Angels commit themselves to the young entrepreneurs at Viewsy and Localsensor

June 14, 2012. Startupbootcamp announces that two of the first tech start-ups to participate in accelerator programme have received their first investment. Viewsy from the UK and Localsensor from the Netherlands have both made an important step into the future growth of their businesses. Read more

Dutch Cowboys: First Startupbootcamp Amsterdam attendees raised investments

June 12, 2012. Startupbootcamp Amsterdam announced that two attending tech starters have raised their first investments. The Dutch team from Localsensor and the UK-based startup Viewsy have made an important step into the further expansion of their company. Read more (in Dutch).

Het Financieele Dagblad: Bootcampers attract investors

June 12, 2012. Two SBC Amsterdam teams – Localsensor and Viewsy – secured contracts with the first investors, reports the Dutch financial daily Het Financieele Dagblad. Localsensor (NL) received an investment of €100.000 from Erwin van der Veen. Viewsy (UK) received a similar amount from an angel investors duo, including Jerry Parvis. Read more (in Dutch).

Emerce: Digital segmentation without cookies, featuring Localsensor

May, 2012. The SBC Amsterdam team Localsensor was featured in the May issue of Emerce – Dutch magazine about online business, media and marketing. The article explains the premise behind the company – providing digital segmentation without cookies. Rob van Buuren and Jetze Beijma are working on the digital version of zipcode segmentation. Whenever someone is using a laptop, tablet or mobile phone, it is easy to determine where the person is located based on the IP address, WiFi or GPS signal. Read more.

Startups should better avoid venture capitalists

June 12, 2012 – Amsterdam. “Startups that do business with venture capitalists, had better be well prepared. Don’t try this at home” – warns Dutch business-oriented daily NUzakelijk after attending the Term Sheet Battle organized by SBC Amsterdam. A term sheet is a non-binding agreement outlining the terms of funding are that the investor intends to provide to the startup. And these must be negotiated firmly. A simulation of such negotiations took place on June 5th at Het Werktheater in Amsterdam. Read more (In Dutch).

Het Financieele Dagblad: Startups learn to fight for conditions

June 6, 2012. During the Termsheet battle in Het Werktheater in Amsterdam, Startupbootcamp presented a mock-negotiation between a startup and a Venture Capitalist. This negotiation was performed to warn young startups about the pitfalls and dangers that a term sheet negotiation may involve. Brad Furber, creator of the Termsheet Battle, and Patrick de Zeeuw, CEO Startupbootcamp Amsterdam guided the meeting and shared their personal tips and tricks regarding this sensitive negotiation with the attending startups. Read more (in Dutch).


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